This ancient ritual is Gen Z’s new wellness hack!
- ByDivya Adhikari
- 26 Jul, 2025
- 0 Comments
- 2

In today’s hyper-digital, fast-paced world, ancient Indian rituals are making a silent yet powerful comeback. Agarbattis and camphor, once limited to temples and religious ceremonies, are now key elements of modern self-care routines. Millennials and Gen Z are embracing these traditional tools not for religious reasons but for mental wellness, emotional clarity, and focus.
Lighting incense before yoga, burning camphor before sleep, or adding scent to journaling-these practices help reduce stress and create mindful pauses. Ingredients like sandalwood, tulsi, and guggul are gaining popularity for their calming and therapeutic effects. Big brands like Patanjali and small artisans alike are innovating with natural, eco-friendly products.
It’s not about blind tradition anymore. It’s about reclaiming peace through sensory rituals. Even science backs it: studies show that certain natural aromas help lower cortisol levels. This revival feels less like a trend and more like a quiet cultural healing.
In a world full of chaos, these scents are offering comfort, focus, and a sense of home-rooted deeply in our past, yet guiding us toward a calmer present.
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