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How do brands still profit even after giving one product for free?

How do brands still profit even after giving one product for free?

BOGO deals look simple, but there’s a hidden strategy behind why brands give two products for one price. The truth might surprise you.
Glucometer-style Soil Testing Now in Farmers’ Hands!

Glucometer-style Soil Testing Now in Farmers’ Hands!

A new pocket-sized device called NutriSens lets farmers test soil health in under five minutes — giving instant data on pH, nutrients and fertiliser needs without lab delays.
Why India’s homegrown cloud kitchens are thriving!

Why India’s homegrown cloud kitchens are thriving!

Home-grown cloud kitchens in India are booming by skipping delivery-apps — relying on social media, direct chats and personal connection to win customers.
Gujarati ‘Bens’ Building Diaspora Through Homemade Snacks!

Gujarati ‘Bens’ Building Diaspora Through Homemade Snacks!

Women in Mumbai and Ahmedabad run home kitchens that vacuum-seal Gujarati snacks—like thepla and khakhra—to send to NRIs and students in the U.S.
Bengaluru Startup Converts Urban Waste into Green Gold!

Bengaluru Startup Converts Urban Waste into Green Gold!

A Bengaluru-based climate-tech startup, Waste Is Gold, uses its “Gold Composter” to turn urban organic waste into nutrient-rich compost in just hours — with zero emissions.
zomato’s hyperpure takes a bold leap - now serving all food entrepreneurs!

zomato’s hyperpure takes a bold leap - now serving all food entrepreneurs!

Hyperpure expands to all food businesses but faces a revenue dip after Blinkit’s model shift, prompting major supply-chain strengthening.
IndiGo invests ₹7,294 crore to improve future operations!

IndiGo invests ₹7,294 crore to improve future operations!

IndiGo approves ₹7,294 crore investment in its IFSC arm to acquire aircraft, reduce leasing dependence, and strengthen future financial stability.
AI Poses Threat to India’s 12 Million Gig Workers!

AI Poses Threat to India’s 12 Million Gig Workers!

As artificial intelligence automates delivery and warehouse tasks, India’s 12-million-strong gig workforce faces growing risk of unemployment and exploitation.

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